AI Insights · Timothy · January 2022
Top 5 Film & Television Apps on iOS in Central America Q4 2021
Analysis of the top 5 film and television apps on iOS in Central America during Q4 2021, highlighting trends in weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top five film and television apps on iOS in Central America showed varied performance in terms of weekly downloads, revenue, and active users. Data from Sensor Tower provides detailed insights into these trends.
Netflix experienced a steady stream of weekly revenue, peaking at approximately $53K in late November. Weekly downloads started at around 69K in early October, gradually decreasing to 51K by the end of the month, before rising again to reach a peak of 77K in the last week of December. Active users saw a slight decline from 3.8M to 3.3M in early December, followed by a recovery to 3.7M by the end of the quarter.
HBO Max: Stream TV & Movies showed significant fluctuations in its weekly revenue, with a notable peak of $88K in early October and another high point of $86K in the final week of December. Weekly downloads varied, starting at 55K in early October, dipping to 34K at the end of November, and reaching 69K by the end of December. Active users fluctuated as well, starting at 706K, dropping to 613K in late November, and ending the quarter at 793K.
Disney+ maintained a robust weekly revenue, peaking at $273K in late November. Weekly downloads also showed an upward trend, starting at 28K in early October and peaking at 57K in the last week of December. Active users started at 835K, dipped to 736K mid-quarter, and then increased to finish the quarter at 941K.
Star+ had a more modest performance in terms of weekly revenue, peaking at $44K in late November. Weekly downloads showed a significant peak of 42K in mid-October, with another peak of 39K in early November, before stabilizing around 24K by the end of December. Active users started at 98K, rising to 137K in mid-October, and maintaining similar levels throughout the quarter.
Cinépolis saw varied performance in weekly downloads, starting at 7.7K in early October, peaking dramatically at 85K in late November, and ending the quarter at 19K. Active users started at 68K, peaking at 146K in late November, and stabilizing around 107K by the end of December.
For more detailed insights, visit Sensor Tower.
